A Christmas 2018 communications campaign
This is designed to show your understanding of how theoretical communication models are used in practice. Please note you MUST NOT choose the John Lewis campaign. Please select a Christmas 2018 communications campaign of your choice and analyze (ie don’t just describe it) it in terms of : ¬¬¬¬¬ • intended audience – please use […]
Why do retailers discount heaviest near Christmas, when demand is
Demand Curves 1. Why do retailers discount heaviest near Christmas, when demand is highest? Why are such discounts larger in electronics and apparel than in automobile? What are such discounts almost non-existent for baby items? Why are there so many different types of cereal, although very few cereal manufacturers? Why are there so few types […]
